---
description: SALESmanago Marketing Automation : qu'en pensent les utilisateurs ? Lisez les avis clients sur SALESmanago Marketing Automation, consultez les prix, tarifs, abonnements et découvrez ses fonctionnalités grâce à Capterra Belgique.
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title: SALESmanago Marketing Automation - Avis, prix, tarif et abonnement - Capterra Belgique 2026
---

Breadcrumb: [Accueil](/) > [Logiciels de marketing automation](/directory/6/marketing-automation/software) > [SALESmanago Marketing Automation](/software/134496/salesmanago-marketing-automation)

# SALESmanago Marketing Automation

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> Identification et suivi des visiteurs sur le site web, marketing par e-mail, entonnoirs de vente automatisés et médias sociaux, CRM — solution tout-en-un.
> 
> Conclusion : 246 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise SALESmanago Marketing Automation ?

Petites, moyennes et grandes entreprises du secteur de l'e-commerce, B2C et B2B

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.5/5** | 246 Avis |
| Simplicité | 4.3/5 | D'après l'ensemble des avis |
| Support client | 4.5/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.6/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos de l'éditeur

- **Société**: Benhauer
- **Pays**: Krakow, Pologne
- **Fondé**: 2011

## Contexte commercial

- **À partir de**: 378,00 €
- **Type de licence**:  (Version gratuite disponible) (Version d’essai gratuite)
- **Public cible**: Auto-entrepreneur, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web, Mac (ordinateur), Windows (ordinateur), Linux (ordinateur), Windows (sur site), Linux (sur site), Chromebook (ordinateur), Android (mobile), iPhone (mobile), iPad (mobile)
- **Langues**: allemand, anglais, espagnol, italien, polonais
- **Pays disponibles**: Afghanistan, Afrique du Sud, Albanie, Algérie, Allemagne, Andorre, Angola, Anguilla, Antigua-et-Barbuda, Arabie saoudite, Argentine, Arménie, Aruba, Australie, Autriche, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Barbade et 209 de plus

##  Fonctionnalités

- A/B Testing
- Actions découlant d'un événement
- Analyse des campagnes
- Automatisation du marketing
- CAN-SPAM Compliance
- CRM
- Campagnes de drip marketing
- Champs personnalisables
- Engagement des clients
- Gestion des abonnés
- Gestion des campagnes
- Gestion des contacts
- Gestion des leads
- Gestion des modèles
- Importation et exportation de données
- Marketing multicanal
- Marketing social
- Mobile Optimization
- Notifications de leads
- Pages de renvoi et formulaires web
- Personnalisation
- Planification des campagnes
- Profils de clients
- Qualification de leads
- ROI Tracking
- Rapports et analyses
- Segmentation
- Segmentation de la clientèle
- Segmentation de leads
- Suivi des e-mails
- Suivi des visiteurs de sites web
- Third-Party Integrations
- e-mail marketing
- Éditeur WYSIWYG

## Intégrations (26 au total)

- Adobe Commerce
- BigCommerce
- Firmao CRM
- Freshdesk
- Google Ads
- Google Analytics 360
- IdoSell
- Involve.me
- LiveSpace
- Magento 2 Delivery Date Extension
- Magento 2 Store Locator
- Omniconvert
- OpenCart
- PrestaShop
- SalesLoft

... et 11 intégrations supplémentaires

## Ressources d'aide

- Service client/e-mail
- FAQ/forums
- Base de connaissances
- Support téléphonique
- Support 24/7 (réponse directe)
- Chat

## Category

- [Logiciels de marketing automation](https://fr.capterra.be/directory/6/marketing-automation/software)

## Catégories connexes

- [Logiciels de marketing automation](https://fr.capterra.be/directory/6/marketing-automation/software)
- [Logiciels de gestion des réseaux sociaux](https://fr.capterra.be/directory/30939/social-media-management/software)
- [Logiciels CDP (Customer Data Platform)](https://fr.capterra.be/directory/31334/customer-data-platform/software)
- [Logiciels d'email marketing](https://fr.capterra.be/directory/30013/email-marketing/software)
- [Logiciels de prospection](https://fr.capterra.be/directory/31017/lead-capture/software)

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## Avis

### "A very good compromise between simplicity, effectiveness and investment" — 5.0/5

> **Riccardo** | *28 février 2025* | Marketing et publicité | Taux de recommandation : 8.0/10
> 
> **Avantages**: Since 2016, we’ve partnered with SALESmanago through thick and thin, watching them evolve from a solid Marketing Automation platform into a robust CDP. Over the years, we’ve tackled everything from simple integrations to large-scale projects that linked multiple eCommerce sites, websites, and retail locations. We’ve also had the chance to share feedback that shaped new features—many of the tools we rely on now are the direct result of that collaborative spirit.&#10;What’s truly stood out is SALESmanago’s willingness to adapt. In a rapidly shifting e-commerce landscape, they’ve stayed ahead of the curve—innovating, refining, and listening when it mattered most. Sure, there have been challenges, but their support and dedication have helped us navigate those hurdles and come out stronger. Today, a big part of our success story is tied to how well we’ve worked together.&#10;Looking forward, SALESmanago’s roadmap promises exciting developments that spark our confidence for the future. We’re proud of how far we’ve come as partners, and we’re eager to keep the momentum going, growing and evolving, side by side.
> 
> **Inconvénients**: Over the past three years, following the acquisition, SALESmanago has undergone significant shifts in strategy, personnel, board composition, and management—changes that at times made collaboration more difficult. We felt some growing pains, but we understood this was a necessary step for a company aiming to make major strides in technology, organization, and effective support.&#10;Even so, the platform remains easy to use. There are still a few areas that feel more complex than other solutions, but we can already see them working to streamline these parts. The first releases from this push have been really encouraging, and we’re optimistic about the direction they’re headed.
> 
> We’ve had a solid track record with SALESmanago since 2016, and their ambitious technology investment plan makes it clear the next chapter will be truly groundbreaking.

-----

### "A flexible and user-friendly tool" — 4.0/5

> **Nikola** | *6 novembre 2024* | Jeux vidéos | Taux de recommandation : 8.0/10
> 
> **Avantages**: - The platform is easy and intuitive—I’ve never had trouble navigating it.&#10;- They’re open to creating custom solutions tailored to non-standard e-commerce businesses.&#10;- I feel heard; they’re very receptive to feedback and actively implement suggestions.&#10;- They’re continuously improving, especially when it comes to new features.&#10;- Their customer support is fast. Usually, within minutes, I receive confirmation that my ticket was received, information on who is handling it, and an expected response time. They also understand when an issue is urgent and requires immediate attention.
> 
> **Inconvénients**: There are a few areas that could be enhanced, such as more efficient A/B testing for email subjects (currently, multiple emails have to be created for testing), expanded options for data extraction (e.g., you can extract data for users who opened an email but not for those who clicked), and simpler, faster mass management of tags and user details.&#10;&#10;Also, I wasn’t involved during the initial tool implementation, but there were some gaps in the integration when I started using it.&#10;I’m not sure how this process looks like now, but I believe it would be helpful for the clients if SalesManago conducts a health check at the end of each integration. This could include verifying if purchases are being sent correctly, ensuring dashboards are tracking them properly, etc. &#10;In our case, corrections were needed on our end, but SalesManago didn't inform us that something went wrong during the process.
> 
> Over time, using the tool has become easy and enjoyable. Since we’re not a typical e-commerce company, we needed a more customized approach, and SalesManago introduced several improvements for us over a few months. Currently, the tool runs smoothly.&#10;&#10;There are a few areas that could be enhanced, such as more efficient A/B testing for email subjects (currently, multiple emails have to be created for testing), expanded options for data extraction (e.g., you can extract data for users who opened an email but not for those who clicked), and simpler, faster mass management of tags and user details.&#10;&#10;Generally, some limitations can be worked around, but this often requires contacting support, for example, to extract user data that is available, but not accessible to the user directly, or deleting the tags with a specific phrase used. &#10;&#10;For standard tasks like sending emails and managing campaigns, the tool is reliable, and any issues that arise are communicated and promptly resolved.

-----

### "Great marketing automation platform" — 5.0/5

> **Alfredo** | *12 mars 2026* | Services et technologies de l'information | Taux de recommandation : 10.0/10
> 
> **Avantages**: I have had an excellent experience using SALESmanago as a marketing automation platform. One of the things that stands out immediately is how easy it is to use, even for complex automation strategies. The interface is intuitive and well-structured, which makes it simple to create campaigns, manage customer journeys, and analyze results without a steep learning curve.&#10;&#10;SALESmanago offers a very powerful set of tools for segmentation, personalization, and behavioral tracking. The ability to build detailed customer profiles and trigger automated actions based on real-time behavior is extremely valuable for improving engagement and conversions. The automation workflows are flexible and visual, allowing teams to design sophisticated marketing scenarios with ease.&#10;&#10;Another major advantage is how well the platform integrates with websites, e-commerce platforms, and other marketing tools. This makes it possible to centralize customer data and create truly personalized communication across multiple channels.&#10;&#10;From a user experience perspective, the platform is fast, reliable, and designed with marketers in mind. Once the tracking and integrations are in place, it becomes very efficient to manage campaigns, monitor performance, and continuously optimize strategies.&#10;&#10;Overall, SALESmanago is a powerful and user-friendly marketing automation solution. It provides the tools needed to build highly personalized customer experiences while remaining easy to manage on a daily basis. I highly recommend it for companies looking to scale their marketing automation and improve customer engagement.
> 
> **Inconvénients**: While SALESmanago is a very powerful platform, some advanced features can take a little time to fully understand at the beginning, especially for teams that are new to marketing automation. Additionally, because the platform offers so many capabilities, the initial setup and configuration may require some planning. However, once everything is properly configured, the platform becomes very efficient and easy to manage.
> 
> Excellent experience, since we had an onboarding process with a dedicated consultant that helped us along the way. Easy to use, the interface is intuitive and well-structured.

-----

### "Stay away, plenty of cheaper alternatives" — 1.0/5

> **Utilisateur vérifié** | *11 décembre 2025* | Design | Taux de recommandation : 1.0/10
> 
> **Avantages**: Nothing really stands out for the money they ask you. The only thing is the very good cystomer support
> 
> **Inconvénients**: Very difficult to setup automations and overall platform functionalities are very dated with very basic UI/UX functionalities.
> 
> Quite bad and not worth the price. On top of that you are locked in a 2 year contract that binds you forever.

-----

### "Advanced marketing automation with outstanding customer support" — 5.0/5

> **Ewa** | *16 mars 2026* | Télécommunications | Taux de recommandation : 10.0/10
> 
> **Avantages**: SALESmanago is a tool that truly makes everyday work easier. It offers extensive capabilities, from segmentation and automation to communication personalization and multichannel customer engagement, making it possible to run highly tailored campaigns for different customer groups.&#10;&#10;Another big advantage is the support. The team is very helpful, responds quickly, and genuinely tries to find the best solution instead of just redirecting you to documentation. This makes implementing new ideas and solving problems much smoother.
> 
> **Inconvénients**: Many features and integrations are clearly optimized for e-commerce. Companies from service-based industries may sometimes need to adapt the setup to fit their processes. Fortunately, the system is flexible and the support team is very helpful in finding suitable solutions.

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